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MedDelivery

Easy-to-use logistic dashboard for monitoring the whole delivery process of medicines.

Case study

PROJECT INFO

Description

MedDelivery is a marketing responsive web application that helps employees and customers sell and buy products, in this case, pharmacological ones. It assists the management of export and import activities. The project is under NDA, MedDelivery is not the actual name of the product.  

My role

Personas, Wireframing, UI, Prototyping

Tools

Sketch, Invision, Zeplin

Duration

12 weeks

RESEARCH

Introduction

The project began with a meeting between our team and the company’s employees. We immediately understood how challenging this project was, both because of the entity of the project itself but also because of the complexity of the flows. The project was carried on while remote working due to the COVID-19 pandemic. It had been challenging for sure, but it also gave me the chance to learn how to work with my team and manage a big project while working from home.

 

During this kick-off meeting, the main points and the final objective of the new design were derived.

Goals

  1. Make easy communication between employees and their clients.

  2. Design a user-friendly interface that could support the clients throughout their daily activities.

  3. Create an archive where employees could upload all the export-import documentation.

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With these objectives clear in mind we defined an action plan:​

Personas

We also defined two main personas, an employee and a customer persona, thanks to the qualitative interviews we conducted through our online meetings.

IDEATE

At the end of the research phase, we started to sketch our first ideas on paper, driven by the data we collected before. Then we started to transport our design to the computer. We had a meeting with the stakeholder every week where we illustrated new updates of the product but also we had the chance to test the design with real future users every time.

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The main problems we had to deal with were:​

  • Issues with the terminology used in the application

  • We had to negotiate on the information displayed on the page since they wanted all the information to show up as soon as they opened the page with the risk to overwhelm the user

  • They thought it was possible to interact directly with charts and diagrams

After many tests, questions, discussions, and updates we eventually had the final design. We used Craft on Sketch to create a massive interactive prototype. Every time we had a meeting, the stakeholders could easily navigate the web app, which deeply helped us to understand where our design was lacking and what we had to fix in our design.

Early sketches on paper and annotations on the future design 

User interface

We tried to make an elegant and professional user interface while following the strict guidelines the company gave us. The dashboard has two different interfaces, one for the customers, and another one for the employees. These two interfaces are practically identical visually speaking, but of course, are very different from the information architecture point of view. Both are then divided into 8 areas.

CONCLUSIONS

The project was then ready to be handed off to the developers, I uploaded the whole design, the visual identity guidelines, and the UI kit on Zeplin. 

 

In conclusion, the stakeholders liked the final concept we proposed, they thought it was clean and easy to use. They were happy they could finally have a platform where they could manage all their export and import activities, without having to use emails, old management software, and call clients as much as they did before.

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The project is currently still under development, it would be amazing to have the chance to gather users' feedback about their experience on the website since improving in this field and learning new things is what I aim to 👩🏻‍💻. 

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